Looks good on the shelf. But what about on paper?
We've lined up the facts - Drunk Elephant vs. The Ordinary,
scored across what actually matters.
Offers clean‑clinical skincare focused on effective, biocompatible formulas free from potentially irritating ingredients.
Known for making active ingredients radically accessible, this line strips back skincare to what works, with full transparency and minimal fluff.
Line-by-line comparison across all 15 PPA criteria
| Drunk Elephant | The Ordinary | |
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🧍 People
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| Ingredient Safety ? |
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| Marketing Integrity ? |
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| Social Impact ? |
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| Supply Chain Transparency ? |
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🌍 Planet
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| Biodiversity Protection ? |
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| Chemical Responsibility ? |
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| Climate Action ? |
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| Packaging Sustainability ? |
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| Water Stewardship ? |
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🐾 Animals
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| Conservation Support ? |
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| Cruelty Free Standards ? |
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| Sustainable Sourcing ? |
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| Vegan Options ? |
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| Wildlife Impact ? |
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Very close match — both brands show comparable sustainability commitment with different strengths.
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Analysis based on verified sustainability reports, third-party certifications, and independent documentation as of November 2025.