Which Should You Choose?
about-face × SUVA Beauty
Looks good on the shelf. But what about on paper?
We've lined up the facts - about-face vs. SUVA Beauty,
scored across what actually matters.
✨ Better Choice
A
about-face
A vegan, cruelty-free colour cosmetics line that empowers self-expression through high-performance formulas and bold pigments.
OVERALL SCORE
Industry Average
People
Planet
Animals
Evidence-based analysis across our comprehensive framework
S
SUVA Beauty
Creates pro-grade, high-pigment colour cosmetics especially known for their water-activated liners and artist-friendly vibrant palettes.
OVERALL SCORE
Below Average
People
Planet
Animals
Evidence-based analysis across our comprehensive framework
Detailed Sustainability Breakdown
Line-by-line comparison across all 15 PPA criteria
| about-face | SUVA Beauty | |
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🧍 People
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🌍 Planet
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| Biodiversity Protection ? |
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| Packaging Sustainability ? |
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| Water Stewardship ? |
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🐾 Animals
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| Cruelty Free Standards ? |
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| Sustainable Sourcing ? |
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| Vegan Options ? |
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| Wildlife Impact ? |
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Legend:
Strong performance
Moderate performance
Weak performance
Final Results
about-face wins with stronger sustainability practices across multiple categories, leading by 1.5 points overall.
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Brands may not be available from all retailers.
Brands may not be available from all retailers.