Danessa Myricks Beauty

Specializes in high-performance, multipurpose makeup with a strong emphasis on pigment and artistry.

OVERALL SCORE

Industry Average
People
Planet
Animals
Our PPA framework evaluates brands based on their positive impact upon People, Planet and Animals.

Learn more about our scoring →

About Danessa Myricks Beauty

Danessa Myricks Beauty operates as an independent makeup brand founded in 2015, specializing in high-performance, multipurpose cosmetics that emphasize bold pigmentation and artistic versatility. The brand has carved out a distinctive position in the professional makeup space, offering innovative formulations designed for both makeup artists and consumers seeking transformative color payoff.

From a sustainability perspective, Danessa Myricks Beauty demonstrates selective commitment to animal welfare through cruelty-free practices and predominantly vegan formulations, while showing significant gaps in environmental stewardship and supply chain transparency. The brand's approach reflects many independent beauty companies' focus on product innovation over comprehensive sustainability frameworks.

As an independent entity without parent company resources, Danessa Myricks Beauty faces typical challenges in implementing robust environmental and social impact programs, though this status also provides flexibility to rapidly adopt new sustainability initiatives as the brand continues evolving its operational practices.

The Good Stuff

Where Danessa Myricks Beauty appears to be making meaningful progress. We cross-referenced these findings with multiple independent sources.

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Comprehensive Cruelty-Free Commitment

Maintains strict no-testing policies across all product development with verified supplier agreements preventing animal testing throughout the supply chain

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Predominantly Vegan Product Portfolio

Offers extensive vegan formulation options across most product categories, providing plant-based alternatives for conscious consumers

Inclusive Brand Messaging

Demonstrates commitment to diversity and accessibility through inclusive marketing language and broad shade range considerations for diverse skin tones

The Reality Check

Areas where the publicly available data gets murky, incomplete, or concerning. We're transparent about the limitations of our analysis.

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Environmental Initiative Void

Lacks comprehensive environmental commitments including climate targets, renewable energy adoption, or measurable sustainability goals across operations

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Supply Chain Opacity

Provides minimal transparency regarding labor practices, supplier auditing processes, or social responsibility throughout manufacturing partnerships

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Packaging Innovation Gap

Utilizes conventional packaging materials without implementing post-consumer recycled content, refillable systems, or circular design principles

Danessa Myricks Beauty's
Impact Aura

A visual representation of Danessa Myricks Beauty's positive impact
across People, Planet and Animals

Each colored area represents the brand's performance in that sustainability category. The size and intensity of each blob corresponds to their score—larger, more vibrant areas indicate stronger performance.

Our Research

Key findings from our comprehensive analysis of Danessa Myricks Beauty's sustainability performance across People, Planet & Animals impact.

Positive Impact on People

2.3/5

Research Highlights

  • Ingredient safety assessment shows select products rated as low-hazard by independent safety databases
  • Marketing integrity demonstrates inclusive messaging approach with cruelty-free claims across brand communications
  • Labor practices transparency remains undisclosed with no public fair labor audit processes
  • Supply chain oversight lacks independent verification systems or corporate responsibility reporting
  • Social impact initiatives show minimal measurable community engagement programs

Evidence Strength

Limited documentation across most criteria with strongest evidence for ingredient safety claims and marketing practices

Data Confidence: Low

Positive Impact on Planet

2.2/5

Research Highlights

  • Climate action initiatives absent with no science-based targets or emissions reporting disclosed
  • Packaging innovation opportunities remain unexplored with standard plastic containers and no refill programs
  • Chemical responsibility policies show no declared green chemistry framework beyond basic formulation practices
  • Water stewardship programs lack public efficiency initiatives or conservation partnerships
  • Biodiversity protection efforts show no evidence of habitat restoration or conservation funding

Evidence Strength

Minimal environmental disclosures across all categories with insufficient transparency for comprehensive assessment

Data Confidence: Low

Positive Impact on Animals

2.4/5

Research Highlights

  • Cruelty-free practices confirmed with no animal testing by brand or suppliers and avoidance of testing-required markets
  • Vegan product availability spans most current offerings though some exceptions noted in specific product lines
  • Sustainable sourcing claims include ethically sourced mica but lack detailed verification documentation
  • Wildlife conservation support and habitat partnerships remain undisclosed with no funding evidence

Evidence Strength

Solid documentation for animal welfare policies with brand confirmation of cruelty-free practices, though formal certifications absent

Data Confidence: Medium

See the Receipts

We don't just make claims—here are the official certifications that prove Danessa Myricks Beauty's sustainability commitments.

Frequently Asked Questions

Is Danessa Myricks Beauty sustainable?

Our assessment shows mixed sustainability performance for Danessa Myricks Beauty. The brand demonstrates strong commitment to animal welfare through verified cruelty-free practices and predominantly vegan formulations. However, environmental initiatives remain limited with minimal disclosure of climate action, packaging innovation, or supply chain transparency programs.

Is Danessa Myricks Beauty cruelty-free?

Yes, Danessa Myricks Beauty maintains verified cruelty-free status with confirmed no-testing policies for both the brand and its suppliers. The brand avoids selling in markets that require animal testing and has received independent verification for its cruelty-free practices.

Are Danessa Myricks Beauty products vegan?

The majority of Danessa Myricks Beauty products are vegan, though some exceptions exist in specific product lines. The brand has committed to predominantly plant-based formulations across most categories, making it a viable option for consumers seeking vegan beauty products.

What certifications does Danessa Myricks Beauty have?

Danessa Myricks Beauty currently lacks major third-party sustainability certifications. While the brand maintains cruelty-free practices verified by independent platforms, it has not pursued formal certifications from major animal welfare or environmental organizations.

How does Danessa Myricks Beauty compare to other clean beauty brands?

Danessa Myricks Beauty shows strong performance in animal welfare compared to conventional makeup brands, with verified cruelty-free practices and vegan options. However, the brand lags behind leading clean beauty companies in environmental transparency, sustainable packaging, and comprehensive social impact programs.

Does Danessa Myricks Beauty use safe ingredients?

Independent safety databases indicate that select Danessa Myricks Beauty products receive low-hazard ratings, though comprehensive ingredient safety documentation remains limited. The brand would benefit from increased transparency regarding ingredient sourcing and safety verification processes.

What are Danessa Myricks Beauty's biggest sustainability gaps?

Our analysis identifies environmental stewardship as the primary gap area, with minimal climate action initiatives, conventional packaging approaches, and limited supply chain transparency. The brand also lacks measurable social impact programs and comprehensive sustainability reporting.

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The Bottom Line

Danessa Myricks Beauty demonstrates solid commitment to animal welfare through verified cruelty-free practices and predominantly vegan formulations, positioning the brand favorably for conscious consumers prioritizing ethical beauty choices. However, significant opportunities exist for environmental leadership through climate action initiatives, sustainable packaging innovation, and enhanced supply chain transparency to achieve comprehensive sustainability performance.

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